The automotive sector is undergoing its most significant era of change in the past 50 years. The true impact of the changing retail landscape and the shift towards zero-emission vehicles has continued to emerge in 2023.
There’s a lot happening, so staying abreast of the latest trends and thinking has never been more crucial. Once again Cox Automotive has collaborated with Grant Thornton to produce our annual Insight Report, providing a comprehensive look at the most important trends and topics influencing automotive today.
Do you know…
what consumers are searching for? Since most car purchases begin with a simple online search, online retailers need to maximize their chances of being found by a buyer in the consideration stage of their journey. Let’s take a look at the latest and most popular consumer search trends of 2023 so far.