Most car purchases begin with a simple online search (53% according to the latest Cox Automotive consumer research). So, online retailers need to maximise their…
Julia Lambrich6 September 2023
AutoFocus issue 10 is out now! As ever, in this issue, we dive into the latest and most important automotive industry trends like the forecasts…
Julia Lambrich19 July 2023
The typical car buyer spends about 15 hours looking for their next vehicle. Much of that time is spent online. In short, it can be…
Julia Lambrich23 June 2023
Girls' Day, also known as the International Day of Women and Girls in Science, is a day aimed at inspiring and empowering young women to…
Julia Lambrich12 May 2023
AutoFocus issue 9 is out now! As ever, in this issue, we dive into the latest and most important automotive industry trends. In this edition:…
Julia Lambrich20 April 2023
Data management is a crucial aspect of running any business, and car dealerships are no exception. Based on our recent LinkedIn survey, 36% say that…
Julia Lambrich20 April 2023
In our day-to-day lives, we naturally use multiple senses and inputs to gather information. But in the digital domain, the most common way of gathering…
Julia Lambrich10 January 2023
Gaining consumer trust online is more of a necessity than a choice these days. The first step is focusing on the user experience. So, what…
Julia Lambrich26 September 2022
Now, more than ever, people rely on digital to make their purchasing decisions and check product information online before going into the store. Did you…
Julia Lambrich15 September 2022
